Fashion · 2023
Photographer for GENTE Roma, the luxury multibrand founded in 1981 on Via Cola di Rienzo and today a reference point for fashion in Rome, with more than 10 boutiques across the city’s most prestigious districts — from Prati to EUR, and on to Porto Rotondo in Sardinia. The brand carries collections from the most important international designers — among them Celine, Alexander McQueen, Roger Vivier, Alaïa and Moncler — alongside capsule collections and its own lines, for a high-end Roman and international clientele.
The 2023 collaboration covered product photography for the brand’s e-commerce — technical images optimised for presenting luxury garments and accessories online — and a series of fashion editorials for the brand’s digital and print communication. The work called for a visual language able to do justice to products of the highest quality while respecting GENTE Roma’s aesthetic identity: contemporary elegance, compositional restraint, and the attention to detail that distinguishes fashion photography at international level.
